Summit Agenda 2010
| Thursday, September 23rd | |
| 3:00 PM – 7:00 PM | Conference Registration (Marriott Metro) |
| 5:00 PM – 7:00 PM | Networking Expo / Welcome Happy Hour (Marriott Metro – London Room) |
| Friday, September 24th |
|
| 8:00 AM | Conference Registration Opens (Marriott Metro) |
| 8:55 AM | Group Check-In (Places, foursquare, Gowalla, SCVNGR) |
| 8:00 AM – 8:45 AM | Breakfast |
| 9:00 AM – 10:00 AM |
KEYNOTE: How are people, empowered by technology, changing the world of activism, media, and politics?
|
| 10:00 AM – 10:30 AM | Coffee Break |
| 10:30 AM – 11:30 AM |
CASE STUDY:
Digital Diplomacy: A Global Perspective HOW-TO:
Primetime, Daytime, and the Impact of Emerging Media LAB:
Apps for Democracy + The World |
| 11:30 AM – 12:30 PM | Lunch |
| NOON – 1:00 PM | Speaker Book-signing (Foyer) |
| 1:15 PM – 2:15 PM |
HOW-TO:
Engaging Women + Moms THOUGHT:
The Future of the Political Information Market THOUGHT:
Bridging The DC, Silicon Valley Digital Divide LAB:
How to Identify and Engage Influencers |
| 2:15 PM – 2:30 PM | Break |
| 2:30 PM – 3:30 PM |
HOW-TO:
Better Outreach Through Technology THOUGHT:
Gate-Crashers and Armies of David’s CASE STUDY:
How the two National Committees are embracing APIs, Open Source, and Open Data LAB:
The Science of Social Media Marketing |
| 3:30 PM – 4:00 PM | Coffee Break |
| 4:00 PM – 5:00 PM | PRIVACY ROUNDTABLE: “Privacy in the Internet Age: Does DC Have a Role to Play?” |
| 5:00 PM – 7:00 PM | Networking Happy Hour hosted by The Heritage Foundation (Fire + Sage, Hotel Lobby) |
| 7:00 PM – 10:00 PM | AMP Summit Party Sponsored by AOL (L2 Lounge) |
| Saturday, September 25th | |
| 8:00 AM | Conference Registration Opens (Marriott Metro) |
| 8:00 AM – 9:00 AM | Breakfast |
| 8:55 AM | Group Check-In (Places, foursquare, Gowalla, SCVNGR) |
| 9:00 AM – 10:00 AM |
KEYNOTE: The Modern Political Campaign
|
| 10:00 AM – 10:30 AM | Coffee Break |
| 10:30 AM – 11:30 AM |
THOUGHT:
Interactive Grassroots, Real People, and Movements CASE STUDY:
It’s the Audience, Stupid! Traditional Media + Direct Media Unite CASE STUDY:
Translating Online Activism into Offline Impact LAB:
Rich Media: Data Visualization + Online Video |
| 11:30 AM – NOON | Speaker Book-signing (Foyer) |
| NOON – 1:00 PM | LUNCHEON KEYNOTE: Historical Review: A Case-Study on One of the First Online Advocacy Campaigns + Social Media and its Impact on Policy Change |
| 1:15 PM – 2:15 PM |
THOUGHT:
Location, Location, Location! THOUGHT:
Real-Time Journalism: The Impact of Technology Explored CASE STUDY:
Modernizing Government: Building a Digital Democracy |
| 2:15 PM – 2:30 PM | Break |
| 2:30 PM – 3:30 PM |
THOUGHT:
Social Mobilization and Online Fundraising THOUGHT:
What is the Definition of “News” in the Internet Era? HOW-TO:
Elements of an Effective Online Campaign LAB:
Social Gaming Strategies Empower Activists |
| 3:45 PM – 4:00 PM | AMP Summit Wrap-Up |















































































